Should You Buy an Email List?

It may seem tempting but buying an email list is never a good idea. People will probably mark your email as spam if they didn’t sign up for your list and it’s not always likely they’re interested in your products if they’ve never been to your website.

BUILD a Correct Email List

Although building a clean list can take more work at the outset of an email marketing campaign, the highest ROI – an average of 4300% according to the Direct Marketing Association – happens when you build and maintain an engaged subscriber list, made up of people who want to receive your messages and not by purchasing an email list.

How TO Create an Email List:

1. Create a signup form on your website. When people come to the website for the first time and like what they see, they’ll want a way to stay in-the-know about your products and services.

2. Make emails that are easy to share. Compelling emails with a lot of valuable information entice people to share them with colleagues and friends.

3. Use your best imagery and content to build a landing page that gives site visitors a clear call to action and drive email signups way, way up.

You can also share a signup form on social media channels.

How to Get Started

Call 610-823-0780 or email marketing@deanmktg.com. We'll answer all your questions about our email marketing services and tell you how we can help. Based on a recent survey of customers and clients from 171 countries, the average email open rate is 17.8%.  The average click through rate is 2.6%.

My customers are averaging a 60% email open rate and a 39% click through rate.